Hey, I'm Christel. I’ve shaped platform strategy at HubSpot, turned underdog projects into success stories, and co-founded an award-winning sustainability app.

Current Attentive
Previous HubSpot, BCG, Startup, Mobile App Co-Founder

Christel K 9/30/25 Christel K 9/30/25

Defining HubSpot’s Video Creation Strategy: From Underused Alpha to 6× Export Growth

Redesigning the Clip Editor to Drive 6× More Video Exports

Christel K 9/3/25 Christel K 9/3/25

Drove a 112% lift in image generations and made Image Gen faster and easier to implement in the day to day for Marketers and Content creation

Christel K 9/2/25 Christel K 9/2/25

Helping customers find files by description, not just by name, led to a 22.5% increase in successful File insertion through Search.

Christel K 9/2/25 Christel K 9/2/25

Mobile app concept for multinational retailer

Christel K 9/1/25 Christel K 9/1/25

Redesigning the Clip Editor to Drive 6× More Video Exports